AI in Pharma Marketing: A Tool or a Threat? How can pharma balance human expertise with AI-driven efficiency? Graham AddisonSenior Director, Global Marketing & Launch Excellence With the rise of AI and automation, do you see the marketing function becoming more strategic or more operational? AI and automation are reshaping...
AI & Commercial Processes in Pharma: Hype, Hope, or Your Next Competitive Edge? If AI isn’t in your sales strategy yet, what’s your plan B? Miguel Angel Martos Commercial Excellence Director How can AI help identify and segment key prescribers more effectively? The main barrier we face in understanding the...
Bold Moves, Smart Tech: The Winning Formula for Modern Insurance What’s the secret to using AI to automate processes while maintaining a human touch? Stephanie PetersonChief Customer Officer As data and tech become integral to customer interactions, how do you balance innovation with the need for robust data privacy and...
