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Why A Strong Wellbeing Programme Matters?

A company with a well-built wellbeing programme that cares about the employees’ mental health is always rewarded with high productivity and morale.

How is mental health affecting employees’ productivity and what can companies do to ensure their employees are happy and motivated?

Mental health has a direct impact on employee productivity and morale – now more so than ever with the toll the pandemic has taken on both our personal and professional lives. This makes it crucial that company leaders are not only equipped with the learnings gained from this challenging period, but also with the knowledge and tools to address them.

Practicing self-care, asking for help, admitting to a struggle, sharing a vulnerability are not signs of individual weakness but of shared humanity. Companies need to help destigmatise these issues, role model healthy behaviours, and support one another to create a workplace culture where everyone can thrive.

How can an outstanding wellbeing programme help in attracting talent?

True corporate wellness starts at the core with an empathetic corporate culture, one in which employee wellbeing is prioritised, and open and honest discussions on mental health are welcome. Once that foundation has been set, a wellbeing programme acts as a conduit – equipping both company leaders and employees with the tools and resources needed to support their wellbeing.

A strong wellbeing programme means a company that cares. That on its own will not only attract talent, but individuals who prioritise self-care and understand that by taking care of themselves, they are also offering their best to others – and this includes their employers.

At Hilton, we believe that when our Team Members are at their best personally and professionally, they can better care for our guests and one another. That philosophy, or what we refer to as Thrive@Hilton, underpins everything we do for our Team Members to enable them to thrive in Body, Mind, and Spirit – from a dedicated Thrive Mental Wellness Hub that gives all our Team Members access to an array of mental health and wellness resources, including coaching and training for leaders, to regular in-depth conversations on critical topics like mental wellness and a host of physical and artistic activities.

Beyond centrally activated initiatives, we must understand that the most impactful work should always be done by each one of us. We all have a responsibility to look out for those around us, create healthy team routines, and protect boundaries between work and home.

What do you think has changed for good in terms of how companies approach their employees’ mental health?

The pandemic has undoubtedly uncovered gaps in corporate wellness that employers can bridge to enhance employee wellbeing. In addition to being the ethical thing to do, it allows businesses to keep morale and performance levels high while retaining and attracting talent – ultimately making it a worthwhile investment for all.  If we as the professional world collectively tap into these reservoirs of resilience, fuelled by adrenaline and genuine compassion, I am confident we will not only overcome these challenging times, but emerge stronger than ever.

Join us during the 12th Annual Strategic HR MENA Summit in October for Koray’s in-depth presentation on: Why mental wellness matters: show case how Hilton is approaching its team members’ mental wellness.


Koray Genckul, Vice President Human Resources, MEA&T at Hilton is leading the HR function in one of the most diverse and fast developing regions of Hilton with over 21,000 team members in 25+ countries. During his 20+ years career in Hilton, Koray worked in a number of countries including Saudi Arabia, Kuwait, and the UAE. In his previous capacities, he led the HR teams in the Arabian Peninsula, KSA and Indian Ocean. Hilton is known for its globally highly regarded HR practices and initiatives and has been ranked #1 in the Fortune Best Big Companies to Work For™ 2021.

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